Taobao, JD.com, and Pinduoduo often focus on cost performance and take the channel sinking route, while NetEase Koala chooses to cut into quality price. Than, take the selected route. In fact, the development space of the incubator model lies in the ingenuity and quality of the TOP factory. With the 80s and 90s becoming the main force in the consumer market, the demand for quality life has increased, and the quality-price ratio has become the first sms marketing service choice. 02 How to form supply chain barriers? No matter which model it is, it will ultimately point to profitability, and the key to achieving profitability is how to form supply chain barriers. The C2M model connects small and medium-sized brand manufacturers and consumers, but because most C2M e-commerce companies choose to take the channel sinking route, which often means lowering prices,
which will have an impact on branding. Pinduoduo launched a plan to build 1,000 factory brands last year. It cooperates more with small and medium-sized manufacturers, and commodity prices are relatively low. However, small and medium-sized brands have small orders and cannot form a profit advantage. If small and medium-sized manufacturers want to grow bigger, they need more new technologies and equipment support, not just back-end traffic and data, and C2M e-commerce can often give factory brands.