When most people think of digital publishing sites, they usually think of a layout full of DoubleClick and AdSense ads whose sole purpose is to trick users into clicking. Of course, the digital publishing business is all about delivering timely value and integrating advertising into content to boost profits.
However, things are not as simple as they seem, as some publishers are notorious in the industry for their overly intrusive ad strategies and slow website loading. What they don't realize is that the key aspect itself is, and always has been, UX. It's all about the user's interaction with the site, scrolling through the article, and his/her estimation of whether the ad is unpopular in the typography.
In other words, it's not just hosting as many ads as possible in hopes of better revenue, there's more to it. For some of the more successful publishers, monetization itself also means simplifying an enjoyable article experience that can also scale to Latest Mailing Database millions of monthly visitors. For this reason, without further ado, let’s talk about four easy-to-understand monetization tips that you can use to enhance the user experience of your WordPress publishing site, and increase its business success in the process. .
Don’t suffocate the user experience
Publishers invest a lot of time and budget into content creation, but most often, they also choose to place a lot of ads on the page, overwhelming users. Therefore, users cannot browse the parts of the website that they are really interested in.